Cape Yachts came to T2H in need of new branding worthy of their position as one of New England’s premier yacht dealers. Cape Yachts is one of the largest Beneteau dealers in North America and is a sister company to the historic South Wharf Yacht Yard in South Dartmouth, Massachusetts.
We began our Cape Yachts transformation with a corporate identity that reflects their prominence in the region, then followed up with print advertising and email communication to their customers and prospects. We also revamped their boat rental branding by creating a logo as fun as their name - Nauti Jane's Boat Rentals.